MULTI-SCREEN VIEWING
It wasn’t too long ago that advertisers were fighting for prime time slots in TV watching. Now, it seems that competition for audience has spread on to many screens…from cell phones to tablets. The TV still rules the living room for the most part but it has the company of another type of screen in presence. In fact, current research …
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SCANNABLE MARKETING
Scannable marketing refers to the little codes available for smartphones from almost any retailers nowadays. Saving money has never been easier than having “coupons” embedded in the one thing you always have on you: CELL PHONE. The Quick Response Code (QR) is the trademark term for a matrix barcode that contains information. A QR code is basically a much more …
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VOICE CONTROLLED FUNCTIONALITY
Voice command in technological devices has been around longer than people may think. The use of it to operate home appliances was in the works before the more current and popular mobile devices and automobiles. A very common use that has been around for many years is that of an automated phone system. Cutting costs to having to have an …
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DRIVERLESS CARS
We are all too familiar with hectic schedules and a whole lot of “running around.” Add traffic to the mix and it can be a recipe for a fender bender…simply due to lack of attention or focus. With current technology, it almost seems inevitable that driverless (or robotic) cars will soon be available to make our daily lives easier. However, …
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